USA Archive
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APIs: Three Things to Know Before Exposing Yourself
Posted on September 9, 2011 | No CommentsThere is a lot of chatter about APIs right now. Should companies implement them? What is the best functionality to | View post » -
Is It Time to Think about Your eCommerce New Year’s Resolution?
Posted on September 8, 2011 | No CommentsWith the Labor Day holiday behind us, and the days becoming short, retailers are beginning to turn their attention to the holiday season. Since most retailers actually started planning for holiday almost immediately after the last holiday season, they ... -
Back to School: Leveraging Non-holiday Shopping Seasons
Posted on September 7, 2011 | No CommentsAll across the globe in recent weeks, students have been returning to school. Retail outlets and online shops have back-to-school | View post » -
Delta Airlines Session from eTail
Posted on August 30, 2011 | No CommentsIt is no longer just retailers looking to innovate and incorporate social commerce initiatives into their overarching eCommerce strategy. I recently had the opportunity to sit in on a session hosted by Bob Kupbens, Vice President of eCommerce for Del... -
Don’t Replicate, Innovate!
Posted on August 24, 2011 | No CommentsI was reading my usual batch of RSS feeds this morning and the normal smattering of topics were front and center: Mobile application development, social commerce, and f-commerce were everywhere. Again. And they should be! They are the hot topics of the... -
A Relevant Approach to eCommerce
Posted on August 15, 2011 | No CommentsAs consumers continue to spend more money online the web represents a great discipline for retailers to grow their businesses. For many, the key to continued growth centers on channeling customer data to increase relevance and create one-to-one merchan... -
Three Ways To Revitalize Private Event Retailing
Posted on August 8, 2011 | No CommentsPrivate Event Retailing, or PER, has been a hot topic in the world of eCommerce the past few years. Now, however, depending upon who’s talking, you may be convinced that PER is more of a has been than a hot topic. In the world of crowd-sourcing s... -
Sweet Emotion: Encouraging Powerful Social Interactions
Posted on July 28, 2011 | No CommentsWe all know a Facebook friend or two that spouts on about undying love and affection for a significant other in the not-so-private forum of social media. Feeling free to express such emotion is a great thing. I will admit, though, that I have been temp... -
Gamification: From Cars and Curriculum to Commerce
Posted on July 22, 2011 | No CommentsGame mechanics have been a hot topic for some time now and the interest in properly applying game mechanics to create a loyal and expanding community continues to increase. Gamification, or applying game mechanics and game thinking to engage and gro... -
Finding Your Market’s Tempo
Posted on July 20, 2011 | No CommentsLast night, I watched a documentary on the Foo Fighters called Back and Forth that chronicled the band’s journey from formation to present day. I’m a pretty big fan of the band and especially appreciate the energy and unique approach that D...